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Business Week article : Why Social Media Is Worth Small Business Owners’ Time

I was thrilled to see Business Week Columnist Steve McKee write that “experimenting with free Web tools and using them to promote your company or forge connections makes sense.” Here, on the Network Solutions blog, we have been helping people understand the social media tools. Offline when we meet small business owners, it gives us a chance to share our knowledge.   See the Solutions’ Stars series here http://blog.networksolutions.com/category/solution-stars/. One of my friends and small business owner Vinod, blogs at http://chefvinod.typepad.com/.

Top takeaways from the Business week post:

  • The biggest reason to use social media is that it’s free
  • Experience it as a user, and observe how others are using the site
  • Social media levels the playing field

Read the article here http://cli.gs/dD9z0h.  See slides from my presentation On Social Media and Small Business

Slides from Affiliate summit


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