An occasional series in which a review of recent posts on MyVenturePad reveals the following nuggets:

Been there, done it, want to do it again
But there is another kind of entrepreneur I love backing even more. It's the serial entrepreneur who has had a number of successes under his belt and now wants to swing for the fences. We have a bunch of them in our portfolio and there is nothing more fun than watching someone who has a ton of experience get behind the wheel and really step on the gas.

It’s broken. Fix it.
Even if the technologies behind social media hadn’t come along we would still be experiencing dramatic business changes (not as dramatic but still significant). Our business processes are broken and have been for a while. The culture divide between businesses and their customers has been getting worse for quite a while. Things needed to change. Social media amplified that need and accelerated that change.

The truth, the whole truth, and...
Honestly, it would be refreshing to see a company actually talk about its strengths (be they real, perceived or contrived) along side of its shortcomings. Maybe the masses would find that weird or something they would rather not see, but I personally would have great respect for a company that cuts its critics off at the knees and simply tells the whole truth.

Twitter time
When most people first dig into Twitter, they think of it as a very public social media tool. While I enjoy the public banter and resource sharing, for me... about 50% of my Twitter conversations are private or to a small group of people. I can use the regular DM feature on Twitter for one-to-one conversations.

It’s out there
The anonymous Web is not so anonymous. In fact, there is more known about a customer through Web analytics than what you will learn in CRM systems. Even if you don’t have a name, email, or phone number, there is a lot to be learned about how to engage and convert the right customers because customers explicitly tell you what they like, dislike, and what makes them tick by what they click, comment on, search, and purchase. So, why are we only using Web analytics to measure the marketing funnel?

Me! Me! Me!
VCs say a lot of stupid things. I’m guilty of it plenty, and whenever someone calls me on it, I try to acknowledge and change. One that I try really hard not to do is say “my company” when referring to companies I’ve invested in – I think it’s one of the most annoying things a VC can say.

It’s their good news day
When an employee (or a peer, or anyone) comes to you with good news, how do you respond? Do they walk away feeling satisfied, inspired, and motivated? As leaders, that’s what we strive for, right? Or do they walk away feeling de-motivated? You may be surprised to discover you may be wasting an opportunity – even worse, harming the relationship – and not even realizing it.

Are you on board yet?
Large websites and brands are adopting social media. It’s not something we can stop and it’s not a fad that’s going to go away. There is no point in being scared about the social web; it’s going to exist with or without you.