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DreamIt, BuildIt then (Maybe) FundIt

Yesterday I attended the DreamIt Ventures funding day in Philadelphia.  Several things were refreshing about it.  First, there was a wide diversity of teams from kids still in college to a baby boomer.  Second, there was a wide spectrum of businesess from the playful phrazit to the down-to-business Tapinko.  Third, almost all of the companies were looking for small sums of money to get them to the next stage (and in at least one case no immediat...

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Facebook isn’t just for students

Facebook was created for college students. But the majority of people using it aren’t in that age range. They’re much older and definitely not in college anymore. Facebook offers incredible networking opportunities. It’s more than just a place to share photos & information with friends. The first thing to relax about is the idea that your [...]
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Lead Generation through Social Media?

You can almost see the collective hand wringing and hear the teeth gnashing as angst-ridden B2B marketers are being pressed by their organizations for proof on the value of social media. It's clear that B2B organizations, being metrics driven beasts, are looking for more 'beef' beyond the measurement of engagement.

The premise of this blog, Acquiring Minds, is that social media, as with other online media, provide B2B marketers with a stellar opp...
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Friday Folly: September 5, 2008

OK, this one has nothing to do with advertising. It's just ... well, crazy. Does he make it? Does he crash? Probably one for the motorcycle enthusiasts amongst you.
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6 Mini Employee Engagement Rants…1,2,3,4,5,6.

What gets to you about employee engagement? Here are 6 things that are getting to me right now:

Let’s stop calling it employee engagement. It seems when we call it employee engagement that we blame employees for not being engaged, we are blind to the fact that leaders and managers are also employees, and employees feel that engagement is something done to them rather than something that enriches them. I will still use the term but in my mind I am...

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Canadian Small Business Statistics

Key Small Business Statistics is a semi-annual report from Industry Canada that covers a range of data and information on small business in Canada.  They recently released their July report (07 data) and the highlights are:

Canada_flag_halifax_9_04_51.  There are roughly 2.3 million small (less than 100 employees) and mid-sized (less than 500 employees) businesses in Canada.  This does not include the self-employed. 

2.  Small firms employ about 5 million Canadians, which...

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Not All Conversion Is Created Equal

A few days ago, I was talking with a potential client and I asked him about their conversion rates. Thankfully, he was prepared with the metrics, so he answered me quickly. (This is such an ideal scenario for a consultant.) My next question was: what do you consider a conversion? People use the term conversion to  mean many [...]
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Inside Steve’s Brain

“Where some see control freakery, others see a desire to craft a seamless, end-to-end user experience. Instead of perfectionism, there is the pursuit of excellence. And, instead of screaming abuse, there is the passion to make a dent in the universe.”
–Leander Kahney

Yes, the book is repetitive. Yes, it is an extrapolation of compiled sources in an attempt to explain what might be going on inside Jobs’ head and how it has shaped Apple. Regardless,...

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Talents: When Changes Make You Go "Huh?"

It's a win for everyone when you find the kind of organization in which your talents can flourish.

But we live in a working world filled with changes:

1. A CEO may decide it's more profitable to become a manufacturing-focused company than a sales and marketing-driven organization.

2. Mergers and acquisitions create new cultures. New cultures lead to new values and priorities.

3. Customers change their technology, causing your company to change its ...

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LinkedIn Partners with CNBC

LinkedIn.com - a social site for professionals - is partnering with CNBC to integrate news and other content. LinkedIn has over 27 million members but until now has had very little community-buildling or social networking features.

Currently on LinkedIn you can email other professionals, ask them questions, and give or get recommendations from people in your network. Now you’ll also be able to share information with them...