Our network

green business

The Fair and Global Fashion Designer

March 3, 2010 by Laurel Delaney
with 205 views
0

Meet the People Tree, the fair trade fashion pioneer based in the U.K. They are designers and manufacturers of fashion and garments that are primarily cotton certified organic and Fairtrade. All their clothes are dyed using safe and natural dyes. And they source as many products as they can locally, choosing natural and recycled... [read more]

She Blogs She Blogs: Growing Small and Midsized Businesses... A Series

February 3, 2010 by Margot Heiligman
with 293 views
2

The mission: to interview growing small and midsized businesses this year as part of a series The plan: to glean insights specifically from women business leaders which will not only be really exciting to share, but will start to crystalize a picture of how 2010 will take shape from a business perspective.  The questions: (samples... [read more]

Other Planets Are Beautiful Places

January 19, 2010 by Brad Feld
with 181 views
0

I’ve really enjoyed my time on this planet so far and look forward to many other years here.  If Kurt Vonnegut, Philip K. Dick, and Robert Heinlein are to be believed, I should be able to travel to other planets by now.  Since I can’t, I’m limited to looking at really cool photos. Guess the planet.  No clicking through... [read more]

5 Ways to Make Culture a Marketing Strategy

December 15, 2009 by John Jantsch
with 233 views
0

This content from: Duct Tape Marketing. An effective marketing strategy is the most important marketing consideration your small business can employ. Bar none, it’s the difference between companies that get by and those that get buy. Silly pun aside, there are many ways of landing on a marketing strategy, but sometimes the difference... [read more]

10 Simple Easy Ways to Green Your Business

November 16, 2009 by Tim Berry
with 155 views
0

This weekend I finished Greening Your Small Business, a well written and easily readable new book by Jennifer Kaplan, dealing with a lot of background and a lot of specifics about the idea of “greening” the business. Happily, she starts out by defining what “greening” means, in several practical contexts. Then she deals with greening as... [read more]

Consumer Interest in Energy Efficiency Growing

August 7, 2009 by Steve King
with 184 views
0

Excellent post over on the Compete blog on consumers becoming more interested in green energy and energy efficiency.  As the chart below from Compete shows, the number of unique visitors to the top energy conservation sites grew by 68% over the last year. These sites combined are now getting about 3.5 million unique visitors... [read more]

Is There a “Hidden” Stimulus You Can Uncover Within Your Own Business?

July 27, 2009 by Margot Heiligman
with 254 views
0

I blogged last week here about the LinkedIn Poll MyVenturePad posted: a chance for small and mid-sized businesses to voice their views on “Who SMBs trust most when making a business software purchasing decision" – and wanted to give an update on the results. We’ve had some extremely valuable comments, mainly centered on peers and peer... [read more]

Switzerland's Vice President on Sustainability: "It's in Our Constitution"

July 12, 2009 by Margot Heiligman
with 279 views
0

What do the TWIKE, SMART Car, and Solar Airplane, all have in common?  They were all designed/developed in Switzerland.  This should come as no surprise, considering the demanding standards the country has always held itself to – and as Switzerland’s Vice President, Doris Leuthard said on Friday in San Francisco for... [read more]

The Small Wonders Report on Green Entrepreneurs

July 7, 2009 by Steve King
with 166 views
0

Anne Field writes the excellent Not Only For Profit column at True Slant.  She pointed me to a report from the Center for Small Business and the Environment on green entrepreneurs.The report and supporting website is called Small Wonders and the report provides an assessment "of the widespread and proliferating phenomenon of small... [read more]

Articles from Innovation Playground

June 12, 2009 by Binnur Al-Kazily
with 144 views
0

I am behind my reading… However, these two articles from the Innovation Playground got my attention while I was quickly browsing thru the Google Reader. The Six Most Common Approaches To Innovation. Tell Me Which One Works For Best For You? Idris Mootee highlights the 6 most common approaches to innovation. As I think about my... [read more]

Globetrotting Communities: Are We Tweeting in Tongues?

May 29, 2009 by Margot Heiligman
with 240 views
0

If you are of the opinion that social networking and social media ‘happens’ more frequently in a common business language such as  English or with an anglo cultural bent, think again.  Our blogging, microblogging, memberships in communities, and content sharing growth rates are soaring in every language and have become... [read more]

10 Top CSR Tips for small and medium-sized businesses

May 18, 2009 by David Connor
with 145 views
0

This is the first article in a series that will demonstrate how you can make your business better without any preaching about saving the planet or becoming a charitable saint, but please try your best if that is important to you. One definition of Corporate Social Responsibility is: To balance economic, environmental and social impacts... [read more]

Max Gladwell Live This Monday

May 17, 2009 by Max Gladwell
with 191 views
0

In a partnership with BlobLive, this is open-mic night for social entrepreneurs and green businesses. This Monday, May 18th, from 7:00 - 9:00 PM Pacific Time, you can attend or tune into BlobLive LA with Max Gladwell. If you’d like to attend, feel free to RSVP via Facebook. If you’d like to watch the live webcast, you can participate... [read more]

Another Social Media Weapon in Your Arsenal

May 14, 2009 by Margot Heiligman
with 235 views
1

The Virtual Conference.  While some of my colleagues have been at Sapphire 2009 in Orlando, FL, this week, those of us here in our global offices have been able to engage with customers and influencers in a different way. Insights from Sapphire ’09 is our virtual version of the show, and it’s been fun, engaging and effective in... [read more]

Eco-Friendly Program Management

May 6, 2009 by RajIyer
with 146 views
0

Keeping the environment clean and green doesn’t really mean only recycling or buying organic. In corporate world, more and more companies are including green thinking strategy in their growth plans and day to day performances. Executives who are responsible for such strategies give a hard thought to various ways of going paperless,... [read more]

Creating Jobs with Investments in Clean Energy

April 24, 2009 by Zane Safrit
with 98 views
0

A report by the Center for American Progress in conjunction with the Political Economy Research Institute shows that investments in the renewable energy industry create four times as many jobs as investments in the oil industry. - American Progress. But, then for the past decade our tax breaks went to...wait for it...the oil, nuclear,... [read more]

Making Twitter, Facebook, and Other Social Media More Relevant

April 17, 2009 by Bill Ives
with 91 views
0

As someone who occasionally blogs and tweets about what I had for breakfast, I could take offense at Craig Underwood, post title, I really don’t care what you had for breakfast - how social sub-network tagging can end irrelevance on Facebook, Twitter, etc. But I don't as the post is on target with some good suggestions. At least I... [read more]

My TEDtalk 2009 Now Online

April 13, 2009 by ShaiAgassi
with 197 views
0

It has been a very long time since I posted here. In a sense, we tried to quiet down this voice so that BetterPlace.com will become the official voice of our efforts.I decided to reopen this channel today, due to the exceptional event of the posting on TED.com of my TEDtalk from February this year. For those of you who get to this blog... [read more]

Twitter: A Secret Society Unleashed

April 6, 2009 by RajIyer
with 119 views
2

In the last few months, the entire face of web has changed rapidly in terms of how its audience engage themselves and communicate with each other. Information has become conversations, visitors have become followers, and what used to be generally an email exchange now has become a tweet. Whether we call it human network or something... [read more]

Forrester Says Firms to Increase Marketing Investment in Blogs

April 4, 2009 by Bill Ives
with 368 views
0

Here is more good news for business blogs. ReadWriteWeb recently covered a Forrester report, Despite The Recession, More Than 50% Of Marketers Will Pursue Social Applications, by Jeremiah Owyang of Forrester. Jeremiah surveyed 145 global interactive marketers in both B2B and B2C companies with more than 250 employees on their social... [read more]

Logo