transparency posts, articles, and infographics

Research Suggests We Don’t Lie On Facebook Anymore

February 22, 2010 by Andy Beal
with 156 views

It appears as though the concept of being “radically transparent” is reaching the huddled masses on social networks. Back in 2007, 31% of social network users admitted that they had falsified some of their profile details. Today, a new study suggests that we’re all actually quite honest about how we portray ourselves–at least, on... [read more]

10 Lessons Learned from 2009

December 24, 2009 by Holly Green
with 210 views

Wow, what a year! 2009 has come and gone, and many of us are taking a huge sigh of relief. Going through one of the worst recessions in U.S. history will certainly take the wind out of your sails. But we appear to have weathered the worst of the storm. And while the economy might not rebound with the speed and vigor we would like, it... [read more]

Taking Things Too Far with Social Media Blackmail

August 1, 2009 by Jacob Morgan
with 147 views

You may have heard of a little incident that happened at Blogher recently -- someone tried to blackmail George Smith Jr. into giving away a free pair of Crocs in order to avoid a negative blog post/press. According to George, he was hanging out the Sheraton when a lady approached him, I won’t go through the details of the... [read more]

Lessons in Social Media from Super Mario

July 29, 2009 by Danny Brown
with 221 views

If you were asked who the power players are in social media, what names would spring to mind? Chris Brogan? Robert Scoble? Gary Vaynerchuk? Brian Solis? How about Super Mario? Yes, that Super Mario. The Italian plumber dreamed up by Shigeru Miyamoto and who would go on to become one of the most iconic video game characters of all time,... [read more]

Trust: The New Business Imperative

June 30, 2009 by Holly Green
with 134 views

Social media and trust are two concepts not often used in the same sentence. But in a linked-in world where applications and sites including YouTube, Facebook and Twitter are rapidly changing the way people communicate with each other, social media and trust will play increasingly important roles in determining how your company is... [read more]

Big Brother vs. Social Media vs. Basil Fawlty

June 5, 2009 by Tim Berry
with 131 views

(Note: I posted this first on Huffington Post, and I’m re-posting here because this is my main blog. Tim) Secret cameras, secret Web utilities tracking employees’ Web use, secret phone recording and IM monitoring: that’s creepy. That’s BIG BROTHER: the Orwellian 1984 nightmare. But bosses reading your tweets and Facebook? What’s creepy... [read more]

Transparency isn’t about creating trust, it’s about creating better content

May 6, 2009 by Tac Anderson
with 198 views

I’ve been thinking a lot about the issue of transparency. Partly because I’m reading Shel Holtz great book, Tactical Transparency. This is a very *meaty* book. It’s taking me a while to read because I end up stopping every few pages to chew on the ramifications of what I just read.But today I had a thought about transparency that put... [read more]

The Fine Line in B2B Social Media

May 6, 2009 by Michele Goetz
with 56 views

Social media, and more specifically social network connections with real friends and family is a much more interesting and comfortable place to be than it is for business. How I envy even the business-to-consumer businesses where they can cozy up with entertaining and light games, gimmicks, and discussion. Yet, while we all dress ... [read more]

Leadership Themes from My Talk at The Wharton School

April 5, 2009 by Sam Decker
with 284 views

Earning my MBA from The Wharton School in ‘99 was a transformational experience for me. A big part of that experience were graduates returning to campus to speak to my class. So I have returned to the school, once to twice per year (in more recent years, twice), on my own dime, ever since graduating to pay it forward to the best of my... [read more]

Twitter transparency & tweet formulas

April 2, 2009 by Drew McLellan
with 220 views

I fear that the word transparency may go the way of empowered, engaged and conversation -- words that once meant something but have now been turned into business jargon. I think one of the downsides of social media is that we are wearing out words at a rapid rate.But... having said all that -- one of the most important factors to... [read more]

Loose Tweets Sink Job Offers

March 19, 2009 by Andy Beal
with 113 views

It’s still hard to believe that there are people today that do not realize that we live in a radically transparent world where virtually nothing is private.One such person apparently Tweeted himself out of a nice job at Cisco with this tweet:Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the... [read more]

McKinsey Agrees: Web 2.0 is Not a Marketing Tactic

July 31, 2008 by Brian Critchfield
with 56 views

I have been involved in selling and marketing technology products for many years. Regardless of the technology, there is always one fatal error that too many companies make. They think that implementing new technology will solve problems when, in reality, processes and strategies solve problems - technology just speeds it up. Technology... [read more]

89% of Your Customers Will Remain Loyal, If They Know You’re Listening to Them!

July 1, 2008 by Andy Beal
with 49 views

While most of Radically Transparent is about managing and monitoring your online reputation, we spend a lot of time explaining that customers are discussing your brand and would love to have you join the conversation. New research from ExpoTV.com shows just how badly your customers want to hear from you. Jeremiah Owyang has summarized... [read more]

Personal Brand, Transparency & Authenticity

April 30, 2008 by Debra Murphy
with 129 views

Bookmark & Share © Add This Favorites Del.icio.us Digg Google MySpace Facebook Reddit Live Furl Yahoo MyWeb StumbleUpon More... In the workshop I gave last week: Personal Branding: Promote Your Expertise using Social Media, we... [read more]

Integrity Is Not A Sometimes Thing

April 15, 2008 by Bud Bilanich
with 109 views

Today is Tuesday, so this post is on positive personal impact. Recently, I’ve been posting about the importance of integrity as a cornerstone of your personal brand. Over the weekend, we all (at least those of us who are interested in golf) got to see a young man who personified integrity. Michael Thompson is a senior at The... [read more]

Ethics and Transparency?

April 14, 2008 by Lisa Haneberg
with 106 views

Here are a couple points from the recently released Deloitte 2008 Ethics & Workplace Survey. Here is the link to a press release with more info. Transparency makes work a better place 72 % of respondents said that if their boss was more open about his/her need to take time off during the day, it would create a more engaging and... [read more]

Seven Traits of the Ethically Challenged Organization

April 13, 2008 by Rick Telberg
with 96 views

Are you approaching an ethical gray area? If you need to ask, it’s probably too late. Marianne Jennings (pictured), a professor of legal and ethical studies in business at W. P. Carey School of Business, frets about stories like KPMG. Back in the day, the author of “The Seven Signs of Ethical Collapse: How to Spot Moral [...]Link to... [read more]

Lowering the Bar (Literally) on Advertising

April 11, 2008 by Rick Telberg
with 90 views

Dirty Tricks Advertising Seeps Into The Legal Profession. By Bruce Marcus There was an ad in today’s Wall Street Journal that really disturbed me. So much so that, despite the fact that I’m in the middle of doing a comprehensive study of professional services advertising, I have to write about this now, because I think the premise [...]... [read more]

Leading with Flexibility, Honesty, and Transparency.

April 8, 2008 by David Zinger
with 147 views

Leaders can promote higher levels of employee engagement by engaging in honest and transparent communication that promotes flexibility. Deloitte just released some information that demonstrated transparency and honesty in communication from upper management creates a more open, creative workplace. In addition there is an increasing need... [read more]

Anonymity and Marketing Dirty Tricks

April 3, 2008 by Jeff Nolan
with 41 views

There’s that old saying about how nobody knows you aren’t wearing pants on the web. This often creates a false sense of security that results in people doing stupid things. Take this example from VMware that came about as a result of noticing something interesting in the customer reviews for Fusion on Amazon. With this context in mind... [read more]