Wednesday, July 26, 2017

What Makes a Great Logo?

No doubt, many generations of advertising executives have pondered on this exact question when testing revealed the general public hated their latest design. The GAP fashion brand certainly did when they...

Why You Need To Build Your Brand Like A Relationship

For every budding entrepreneur, it’s like his dream to establish a successful brand for his product or service. But unfortunately, brands are not created overnight! Branding is a long process, which...

3 Ways to Make Your Business Stand Out on Social Media

Today’s social media platforms house billions of people. Over 78% of the US population has a social media profile of some kind. Given this statistic, it’s safe to assume your business...

Lead Generation 2017: How to use YouTube Videos for Lead Generation?

As every company and service out there knows, generating leads and customers is perhaps one of the hardest and yet most vital parts of doing business. In recent years, the explosion...

The Benefits of Adding Infographics into your SEO Strategy

What is an Infographic? An infographic is a form of visual presentation that is chuck full of information, while using the element of design to simplify the way the information is expressed....

Using Promotional Products to get business booming!

Using Promotional Products to get business booming! There are many forms of marketing that can help boost your brands recognition and sales. Promotional products are one of the most successful means of...

Brand Strategy and Competitive Advantage

Brand Strategy and Competitive Advantage Brand strategy is a marketing support to a brand by creating customers and positioning the customers. Brand strategy is a step above the brand positioning; it can...

Find out how to Get Influencers to Evaluate Your Product Or Service

Find out how to Get Influencers to Evaluate Your Product Or Service Finding influencers to evaluate your products or services can give it an immense boost in your brand exposure, and then...

Brand Extension to Maximise Brand Image

Brand Extension to Maximise Brand Image Brand extension is an influential marketing strategy and introduces the new product category to the customers within a short period of time and with very fewer...

5 Ways to Use Promotional Items to Promote Your Business

Marketing is an integral part of any business strategy. And how effective you are at it largely determines how much edge you have over the competition. But, always keep in mind...