Thursday, August 17, 2017

Brand Strategy and Competitive Advantage

Brand Strategy and Competitive Advantage Brand strategy is a marketing support to a brand by creating customers and positioning the customers. Brand strategy is a step above the brand positioning; it can transform normal business...

Service Markets and How to Promote Services

Service Markets and How to Promote Services As the world moves rapidly towards services economy, so the marketers need to know about services marketing and more professional approaches to promote services. Services are essentially intangible...

Startup & Small Business Marketing Tips

Startup & Small Business Marketing Tips One of the most challenging tasks of the small business is marketing their products and services. Though the products are innovative, differentiated, low priced and beneficial then also it...

How To Boost Your Marketing Efforts For 2017

How To Boost Your Marketing Efforts For 2017 Marketing is one of the most vital parts of any business. Without marketing, no one will know about the products or services you provide, and your business...

Product Differentiation to Grasp the Market Share

Product Differentiation to Grasp the Market Share Product differentiation strategy is used to distinguish products or services from similar offerings. A positive differentiation of products can increase the perceived value and attracts the potential customers....

How to Market Your Business on Instagram

How to Market Your Business on Instagram Are you marketing your business on Instagram? Does your company brand get enough interaction? Are you aware of the different ways to gain loyal followers on Instagram? There are...

Advertising Agencies and its Excellence in Sales Promotion

Advertising Agencies and its Excellence in Sales Promotion An advertising agency is a service provider work for clients and represents the company by planning, creating and handling advertisements in order to maximize the brand image...

Customer Needs, Wants, and Demands & Strategic Decision Making

Customer Needs, Wants, and Demands & Strategic Decision Making Needs, wants, and demands are the three main basic terms in marketing definition, these three terms helps a lot for taking strategic decisions. Marketers should know...

An Online Marketplace that Makes Life Easier for You

An Online Marketplace that Makes Life Easier for You It was like a year ago at work, that I was asked to organize a fun event for the staff at the office. Every year, we...

How to Prevent Customer Confusions

How to Prevent Customer Confusions Customer confusions occur due to the lack of confidence or due to the over information and it leads to confusions in purchase decisions. If the product information overload occurs then...

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