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Considering Cutting Your Price? Think Carefully Before You Do.

May 13, 2009 by Susan Wilson Solovic with 373 views

With both consumers and companies cutting back on spending, some of your company’s competitors may be cutting their prices to get the business. So what should you do? Many small business owners are wondering, “Is it time to cut my prices, too?” The answer is simply “No.” Do not cut your prices to match a competitor's without reducing... [read more]

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