ibm posts, articles, and infographics

IBM Gets Into Social Media Analytics

May 12, 2010 by Andy Beal with 224 views

Here at Marketing Pilgrim we have to keep an eye on everything happening in the Internet marketing space. It takes some doing to accomplish that and using tools to help make sense of all of the buzz out there is critical. We are, of course, very partial to Trackur for our online monitoring needs (maybe you should be too?). Now,... [read more]

Does IBM Really Want to Get Small? Thoughts From The Lotusphere with Laurie McCabe

January 30, 2010 by Brent Leary with 143 views

I'm still in recovery from writing a few guest posts over on Paul Greenberg's CRM blog over at ZDNet. I put together a list of companies I'm keeping an eye on in 2010 I'm calling my Ish List... no, it's not what you think. Ish is short for CRM-ish, and the company on that list are providing products and services that are aimed at... [read more]

The myth of the “SuperCorp”

December 22, 2009 by jmcaddell with 130 views

I had lunch with a friend and fellow consultant last week. I was mentioning some impressive recent reading on innovation that I thought his clients might be interested in. He said this: That Harvard Business Review stuff is great. I used to read it a lot. But you need a certain corporate culture to be able to do these types of things... [read more]

Our Very Busy Government Regulators

October 8, 2009 by Brad Feld with 156 views

Two things really tweaked me in the past 24 hours. The FTC rules to regulate product endorsements in blogs The US Antitrust Inquiry of IBM The FTC thing is just fucking stupid. Jeff Jarvis does a better takedown of it than I could ever do on his post FTC Regulates Our Speech. I’m not a journalist, nor do I pretend to be. I’m involved... [read more]

Innovation and technology predictions

July 29, 2009 by Kate Carruthers with 157 views

“I think there is a world market for maybe five computers”. Thomas Watson, chairman of IBM, 1943 It is easy to look at a statement like this and poke fun. Hindsight is a wonderful thing! But as I have said on many occasions – innovation always comes unexpectedly and from the periphery. Very often the innovation is not a completely new... [read more]

Early Indications March 2009: A Disruption Scorecard

March 30, 2009 by JohnJordan1 with 133 views

With the newspaper business in apparent freefall, it's perhaps useful to tally up some of the various winners and losers among the incumbent business models as compared to 1994, the year the commercial web began to take off. It appears that there are multiple ways to be disrupted, that some industries are far better off than they were... [read more]

New technology that will allow users to talk to web

March 17, 2009 by Tushar Mathur with 158 views

Giving a new dimension to the internet, the Indian research arm of the US-based IT giant IBM has developed a technology that will allow users to talk to the web and create voice sites using mobile phones.“People will talk to the web and the web will respond. The research technology is analogous to the internet. Unlike personal computers... [read more]

It Came from Facebook! The Social Media Marketing Challenge that Can't be Ignored

March 16, 2009 by Tom Pick with 427 views

Several recent studies have put the challenge that social media presents to marketers into stark relief: social media is huge. It's growing at an astounding rate. And most marketers still haven't figured out how to capitalize on it.While there are some social media brand success stories, such as Blendtec and Starbucks on the B2C side,... [read more]