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barry judge

Best Buy CMO “Get’s It” …almost

July 26, 2009 by EricWilliamson with 193 views

Recently Gizmodo posted a funny article about the 7 types of employees you meet at Best Buy. Nothing new there, a very good blogger with a keen understanding of who his audience is and the ability to play upon their preferences with witty observations. This is right within Gizmodo’s comfort zone to write funny/ snarky reviews and his... [read more]

Are You Abusing Your Social Media Voice?

July 20, 2009 by Danny Brown with 456 views

We’re told (and tell our clients) that one of the key benefits of social media is that it’s allowing a channel to be opened between customers and business, and vice versa. But is this new openness simply leading to abuse of the system? Are people now using this new voice they have to bypass proper channels and cause as much havoc as... [read more]

Best Buy CMO on digital and social marketing

May 13, 2009 by Greg Verdino with 213 views

The importance of listening, and engaging with customers directly in an open and honest way. The growing importance of the mobile web and the ways it can empower consumers throughout the buying process. The fact that everything is going digital and what this means for the products and services companies offer. The realizations that a... [read more]

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