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referrals

2 Reasons your sales are stalled or non-existent

April 6, 2011 by Pamela Slim with 65 views

Selling is a tricky thing. In addition to making sure that you create something truly useful that people will get value from, you have to clearly identify your ideal client. And figure out the ecosystems and watering holes where they hang out. Then there is the sales letter — a slippery thing even for a wizard like Sonia Simone. You... [read more]

Social media traffic: do you know where your website traffic coming from?

May 1, 2010 by Krishna De with 276 views

So just what is the point of Twitter? In my seminars, consulting and mentoring I often find many business leaders still wondering if Twitter is of value to their online marketing. One metric I came across recently was research by Irish web analytics company Stat Counter who reported that Twitter generated almost one in ten Social Media... [read more]

Please pass it along…

August 24, 2009 by Dan Kraus with 140 views

I’ve written a couple times on asking for referrals. One of the easiest ways to do that is to always have your business card handy, even with associates or business “friends” that see somewhat regularly. Then, when you are saying goodbye, give them one of your card while specifically saying – “I know you have all my contact info, but... [read more]

The Well Lit Path

July 27, 2009 by John Jantsch with 246 views

This content from: Duct Tape Marketing The other day I was conducting an educational workshop for folks interested in becoming Duct Tape Marketing Coaches. At one point I talked about presenting workshops as the primary way that coaches acquired customers and that it was an essential success factor for prospective coaches to consider.... [read more]

#16: Here's a thought...

July 4, 2009 by BrianRoger with 124 views

An occasional series in which a review of recent posts on MyVenturePad reveals the following nuggets:It only takes a slight breezeWhen we’re in situations where there’s great opportunity, we all can tense up, and perhaps think of all the things that can go wrong. If we dwell on them, a little whirlwind or slight breezes of negative... [read more]

Seven Steps to Better Customer Referrals

July 1, 2009 by Daniel Kehrer with 530 views

Need a terrific, proven, low-cost way to build business when times are tough? Finding more referrals and using the ones you have to better advantage is a simple, cost-effective way to gain new business, and regain old customers. The folks who run my fitness club are masters at referral marketing. They’re constantly running a promotion... [read more]

Using Referrals for Word of Mouth

June 18, 2009 by Jeff Cornwall with 123 views

As I tell my students time and time again -- word of mouth never just happens. Although it is a great way to bootstrap your marketing efforts, it does take, well, some effort.The folks at Yodle.com passed along to me some good tips on how to effectively use referrals to help increase word of mouth.Four Myths about Word of Mouth through... [read more]

Fill Your Pipeline by Refining Your Referral Requests

June 9, 2009 by Kendra Lee with 354 views

Lately I’ve heard a lot of people talking about how to get referrals. No doubt about it, they’re one of the quickest ways to fill your pipeline. They’re definitely easier and less stressful than cold calling. They’re more accessible, and there’s less competition to close the deal. Knowing this, more and more sellers are asking for... [read more]

Teaching Business Behavior

June 3, 2009 by John Jantsch with 147 views

This content from: Duct Tape Marketing There is a well-worn truth that goes something like - if you want to learn something teach it. I think this certainly applies to many aspects of business. If you want to learn something at a much deeper level then write about it, speak about it, and create and conduct workshops and trainings on... [read more]

5 Tips to Ethical & Successful Influence

June 1, 2009 by Steve Roesler with 143 views

I was just asked how I built our speaking/consulting/coaching practice over the years (we incorporated and began it part-time in 1977).Here is the answer:I didn't know what I was doing. So I just did whatever I knew.Looking back, the answer is clear: a. I wanted to use my expertise to help people.b. I had to do 'a' for money.c. In order... [read more]

Exercise: Think You Know Your Business?

April 26, 2009 by Small Biz Bee with 134 views

Think about your core business, your flagship product, or marquee service. Now answer the following question: When my customers refer me to others, what three things are they saying about what I do? Have you got your answers? Now ask your customers the same question… their answers may surprise you. As a business owner I know that I’... [read more]

Raising money? Get a referral first! (Texas Startup Blog)

April 15, 2009 by AlexanderMuse with 119 views

You have prepared your elevator pitch and your ‘deck’ so you are ready to set appointments with VCs, but no one will return your call. First, DO NOT SEND your business plan. Why not? David Cowan of Bessemer Venture Partners explains, “Nothing slows down a VC as much as a comprehensive business plan.” Oh, and DO NOT ASK a VC to sign an... [read more]

Start Blowing Your Own Horn!

December 5, 2008 by Kendra Lee with 57 views

Training organizations aren't always valued as highly as they should be. Self promote. Blow your own horn. These are good phrases to keep in mind if you want sponsors and the business to recognize the value of your services and support your training team's initiatives. There are tactful ways to be a "self promoter": Advertise. Share... [read more]

Your Value is Like a Homemade Chocolate Chip Cookie

November 29, 2008 by Kendra Lee with 40 views

Selling is a lot like baking. I love to bake. Every Sunday I make 3 batches of chocolate chip cookies for my family of three growing boys. Friends who stop by know the cookie jar will be full and ask to dip in. No kid or adult is immune and they can never stop at just one. Yum! These are good. Do you use real butter? What kind of... [read more]

How to Gain Access to that Executive You Simply Must See

November 29, 2008 by Kendra Lee with 47 views

To get in the door in new accounts at the executive level, you must first establish your value with the executive. There in lies the challenge. If you haven't spoken to the executive, how can you possibly establish value? Follow these three critical steps and you will demonstrate value in meeting with you and get your appointment. 1.... [read more]

Seven Ways to Leverage Your Happy Customers

November 28, 2008 by Kendra Lee with 43 views

A satisfied customer, they say, is a company's best advertisement. But advertising only works if people see it. So, how can you make sure you take advantage of your satisfied customers and leverage them to grow your business? The first step is to determine how satisfied your customers truly are. Will they purchase from you again? Will... [read more]

Making Alliances through Social Networking Sites

March 27, 2008 by Nina Kaufman with 57 views

Here's one of my pet peeves about sites like Facebook: people who hardly know me who want to join my network and, by inference, gain my endorsement. I can't tell you the number of people whom I may have met in passing at a networking event, or who called me from a six-degrees referral to pick my brain, and then want to join my LinkedIn... [read more]

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