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social networking

Cultivating Meaningful LinkedIn Connections

April 16, 2011 by Michael Cohn
with 217 views
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Anybody who has any professional life at all (or even those who don’t) should have a profile on LinkedIn. It isn’t enough to have a profile. The profile must be complete and it must be working for you effectively.  LinkedIn is an extremely effective way to build relationships that will eventually lead to opportunities for you in... [read more]

Give Your Prospecting Legs with Social Media

September 2, 2010 by Kendra Lee
with 723 views
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Social media is all the buzz in prospecting lately. You hear about it everywhere with Facebook Fan pages, tweeting, and LinkedIn profiles. You may even have an account on several different social networks. But have you given thought to how to use it to increase your prospecting results, or do you just see it as something fun to do when you have time? [read more]

Social Networking vs Email

April 13, 2010 by Fred Wilson
with 1,223 views
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I saw this chart in Morgan Stanley's latest Internet trends report.   Even though I've been saying for years that social networking will one day usurp email, it's a bit shocking to see that it has.  There are some caveats. My kids use Facebook as their primary inbox (they also use gmail). So some of what they do on Facebook... [read more]

Cool Sales Tools to Make Prospecting Easier

February 27, 2010 by Kendra Lee
with 235 views
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Prospecting has never been harder – or easier. Yes, it’s hard to get responses, but you have all the tools at your finger tips to increase your odds of grabbing the attention of your top contacts and getting a reply. Gone is the dialing for dollars mentality. You can do better than that. You can use these tools to do everything from... [read more]

The Social Showdown: Facebook and Google go head-to-head

February 18, 2010 by Clara Shih
with 180 views
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Just when we thought it was down to Facebook versus Twitter for the social networking title, Google has jumped into the race with Buzz, a new social sharing service for Gmail users (there are around 176M worldwide, compared to 400M Facebook users). Google Buzz allows users to turn Gmail contacts into a social network and post status... [read more]

What's Your Social Media Mobile Strategy?

November 23, 2009 by Don Bulmer
with 169 views
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This is the third in a series of posts that Vanessa DiMauro and I will publish over the next few weeks, highlighting the more significant findings from The New Symbiosis of Professional Networks study that we recently conducted as part of our fellowship with The Society for New Communications Research. Please visit both Vanessa's and my... [read more]

The Players vs. the Game

November 18, 2009 by Jacob Morgan
with 169 views
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We’ve all heard the saying right? “Don’t hate the player, hate the game.” Usually this phrase in uttered in a different context (I hope you know what I’m talking about) but just work with me on this. Try to look at this from a social business standpoint and ask yourself what’s more important, the players or the game? The players are the... [read more]

How Social Media Peer Groups are Impacting Small Business and Startups

November 17, 2009 by Peter Auditore
with 406 views
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Look no further than Yelp and Urban Spoon.com to see the immediate impact of Social Media Peer Groups (SMPGs) on business; in this case it’s the peer group that eats out, almost all of us. Last weekend I got an urge for Pizza, and after hearing a sports commentator talk all baseball season about how fantastic Amici’s East Coast Pizzeria... [read more]

Social network marketing for real

September 12, 2009 by Kate Carruthers
with 429 views
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People have been asking me for ages if any real companies are using social networks for their marketing, so it was interesting to come across this data from Capital One in the UK. Robin Goad from Hitwise reports that “Facebook is now its second biggest source of traffic, and even overtook Google UK for one month earlier this year.” Here... [read more]

Social Networking – Past & future

July 30, 2009 by Kate Carruthers
with 162 views
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Looking back to 2007 – and it seems so long ago now – social networking was just starting to get a bit of buzz happening. Some of the social networks that we were talking about in 2007 included Bebo, MySpace, Second Life, and YouTube. Back in those days we were all talking about Second Life, and pondering how it might revolutionize... [read more]

Social Networking, Drunken Pirates and Success

July 14, 2009 by Bud Bilanich
with 176 views
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Positive personal impact is one of the keys to personal and professional success that I discuss in Straight Talk for Success, 42 Rules to Jumpstart Your Professional Success and Your Success GPS. If you want to create positive personal impact you need to do three things. First, develop and nurture your unique personal brand. Second, be... [read more]

How to Use Social Networking Sites to Promote Your Biz

June 29, 2009 by Niall Devitt
with 186 views
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Btb Guest Author Zeke Camusio Twitter looks like a foreign language and Facebook intimidates you with its features. You signed up for these social networking sites but you are stumped – how can these sites actually help your company? Social networking sites are easy to navigate, yet they look confusing to new account users. The... [read more]

More Follow-up to Our Enterprise 2.0 Conference Panel on Twitter and Business Panel

June 29, 2009 by Bill Ives
with 106 views
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Thanks to all the people who came to our session at Enterprise 2.0 Conference on business uses of Twitter, How Twitter Changes Everything. My panel co-participants include Jessica Lipnack, CEO, NetAge (our moderator); Isaac Garcia, CEO, Central Desktop; Clara Shih, author of The Facebook Era; and my fellow AppGap blogger, Patti Anklam... [read more]

Connecting Real Time To Your Twitter Connections Using Twtvite

May 26, 2009 by Krishna De
with 135 views
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Social networking and connecting to new contacts and old friends on Facebook, LinkedIn and Twitter is terrific, but connections online don’t have to remain online. You might develop that relationship through email, then a Skype call and may be even a meeting face to face. At the IIA Congress recently it was great to meet people in... [read more]

Facebook, Twitter, LinkedIn… Oh My

May 5, 2009 by Brian Critchfield
with 386 views
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I recently wrote an article in Eagle Magazine on social media and the 3 major networks. This covers the basics of social media and the reason behind the phenomenon. I have reprinted the article below. Enjoy: Facebook, Twitter, LinkedIn… Oh My: Social networking isn’t limited to coffee shops and cocktail parties anymore There is an... [read more]

Connection - desire and distaste

April 22, 2009 by Kate Carruthers
with 41 views
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A buddy, Iggy Pintado, has just published a book called Connection Generation which talks about how connection determines our place in society and business. It’s an interesting idea and ties in nicely to my idea that the new digital divide is not between age cohorts, nor is it between the geeks and others. Rather the new digital divide... [read more]

Forrester Says Firms to Increase Marketing Investment in Blogs

April 4, 2009 by Bill Ives
with 368 views
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Here is more good news for business blogs. ReadWriteWeb recently covered a Forrester report, Despite The Recession, More Than 50% Of Marketers Will Pursue Social Applications, by Jeremiah Owyang of Forrester. Jeremiah surveyed 145 global interactive marketers in both B2B and B2C companies with more than 250 employees on their social... [read more]

Social networking in the office

March 31, 2009 by Kate Carruthers
with 329 views
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We had an interesting discussions about many things last night at the ACS meeting in Wollongong. But one discussion in particular - about the use of social networking platforms in the office - really helped to clarify my position. I am getting heartily sick of the debate about whether ‘young’ folks should be allowed to access and use... [read more]

You Don’t Have to Get Social Media, You’re Doing It

March 19, 2009 by Michele Goetz
with 148 views
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My 9-year-old daughter watches as I write blogs, check my stats, and ponder what others are saying and doing. While writing this morning, she is peaking over my shoulder and says, “I really don’t get social media.” I had to laugh because she is immersed in social media.She doesn’t think about what she is doing as new, different, or... [read more]

Social networking & social norms

March 17, 2009 by Kate Carruthers
with 181 views
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New technology often seems to take a while for us to work out how to fit new cultural practices around it. I suspect that social networking fits the norm in that regard. Human beings have been networking in forest, fields, villages and cities for aeons - but it is only very recently that we have begun to do so mediated by computers... [read more]

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