Entrepreneurship as Community Builder
Two recent examples from Tennessee universities help illustrate this important lesson.
The first one comes from Jackson. In fall 2007, a group of entrepreneurially minded students at Union University came together to create a vision for the school's first campus-based business.
The students represented majors from all over campus, including business, art, communications and philosophy. They wanted to create a space on campus to foster conversations and collaboration among academic departments and social groups.
After months of planning and preparation, Barefoots Joe -- a coffeehouse and concert hall -- was proposed to the administration. But a lack of finances delayed construction.
Then on Feb. 5, 2008, an F-4 tornado devastated the campus, causing millions of dollars of damage. Only hours after the tornado, Dean of Students Kimberly Thornbury began to search for a common place for faculty and students to come together to deal with all that had happened.
The administration invited the student team to implement its idea for Barefoots Joe. With donations from the community for funding, materials, equipment and time, the team began to implement its plan.
On March 1, just three weeks after the tornado, the coffeehouse and concert hall opened. More than 500 curious and excited students gathered to celebrate the grand opening and start the process of rebuilding the Union University community.
Two years later, Barefoots Joe continues to be a meaningful space that helps foster community spirit and collaboration.
Another example comes from a group of Belmont University students who traveled to Guatemala as part of their entrepreneurship studies.
Effort improves farmers' lives
The town of Chajul, located in the mountainous region of Quiche in northern Guatemala, suffered some of the most brutal violence of the country's 30-year civil war. Its predominantly indigenous community continues to be one of the most economically distressed in Guatemala.
The Belmont students, led by College of Business Administration faculty Jose Gonzalez and Marieta Velikova, traveled to Chajul earlier this year and worked with the farmers who are seeking to diversify away from their reliance on coffee by adding fair trade honey production.
What started as a small initiative to support coffee farmers is beginning to have a major impact on the economic and social development in the region.
The students are now seeking funding from a social innovation competition sponsored by Dell to fund expansion of the project. They also want to use the funding to support the expansion of a micro-loan fund.
Funding from the competition is based on votes at this Web site: http://www.dellsocialinnovationcompetition.com/ideaList?lsi=3.
Some 85 percent of the population of Quiche lives on less than $2 a day. Creating a more efficient opportunity for revenue growth for a cooperative that is a central part of the community will greatly improve the livelihood of the honeybee farmers, their families and the community.
Given the depths of this recession, we need to help entrepreneurs around the globe once again thrive. Small business growth is the key to rebuilding communities that have been devastated by unemployment.
(This post ran as a column in today's Tennessean).
Link to original post
Other Posts by Jeff Cornwall
Small Businesses Still Not Hiring - May 5, 2012
Beyond Bootstrapping Your Office Space - April 5, 2012
Simple Business Models Often the Best - March 27, 2012
Business Modeling is a Process, Not an Event - March 25, 2012
The Entrepreneurial Generations--Baby Boomers are Young at Heart - February 29, 2012
"Venture Funding for Dummies: A 2012 Report"

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