Our network

Posts by Tac Anderson Subscribe

The Future Of Technology: Get Involved Or Get Sidelined

This post is supposed to be a review of a new book out by Nick Harkaway called The Blind Giant: Being Human in a Digital World. Not one to bury my lead, I think it’s a great book and you should all go buy it right now.So with that out of the way I’d...
Posted May 18, 2012 with 22 views     

Why Twitter Unfollows Your Friends and What You Can Do About It

If you’ve spent any amount of time on Twitter then you’ve experienced the confusion and frustration of when your friends get randomly unfollowed from your account. How did this happen? You’d never unfollow your close and dearest friends you’...
Posted March 9, 2012 with 274 views     

How Social Media Can Make Us Antisocial

The more prevalent social media becomes and the closer we become as a society we seem to be more and more stuck on the differences. Quick social media interactions also seem to be replacing deeper, real life relationships and interactions. The theme...
Posted February 10, 2012 with 244 views     

Why Your Brain Is Trying To Make You Less Creative And How To Fight It

 Have you ever struggled with a problem you can’t seem to find a unique (dare I say creative) solution to a problem at work? Do you keep coming up with the same ideas and the same tactics for every initiative? I doubt there’s a CEO in the World...
Posted December 2, 2011 with 51 views     

Gaining a Global Perspective

“That’s a very American point of view” I knew when I took my current gig in London working with our EMEA offices, that I had a dangerously American perspective on life and business. I’m frequently reminded of this in meetings when I say something...
Posted November 29, 2011 with 36 views     

When Your Businesses Die

This was a hard post for me to write. I tried 3 or 4 times over the last few days to write it. I’d start and stare at the plank page (page meaning my computer screen), I’d write something and delete it (something I rarely do). I tried writing in my...
Posted July 29, 2011 with 90 views     

The Future of Digital: Consumerization of IT Lets Us Do What We Want

Last week I had the opportunity to present to a group of our clients that represented multiple verticals across Europe. The topic I was asked to speak on was the Future of Digital. You know, no pressure. And actually my presentation is more about...
Posted July 25, 2011 with 306 views     

Hand Crafted and Hand Painted Marketing

What is quality? I have this debate all the time with my creatives. I don’t believe that quality means more expensive (necessarily). But you watch a video like this and you can’t help but appreciate the craft and the time that people put into...
Posted July 22, 2011 with 65 views     

Instagram as Case Study in the Big Difference Between Startups Now vs During the Last Bubble

There’s a lot of talk about the next tech bubble. And while I’m sure there will be market adjustments (as there always is) I think there are a lot of things that are more over inflated than the tech world. Like education, personal debt and I still...
Posted July 20, 2011 with 440 views     

Super Bowl Ads Skipped The Web and Went Straight To the Social Web

 But do they get it right? I’m not a huge football fan unless it’s college football. However, like every good red-blooded, American, consumer I watch the Super Bowl almost every year. As a person who, for better or worse, who makes his living...
Posted February 7, 2011 with 288 views     

Using Ethnographic Research To Get From Digital Trends To Consumer Behavior

  I have this uncontrollable habit of people watching, especially when it comes to how they use technology. Some call it an occupational hazard, I call it ethnographic research. Ethnographic research is a research methodology used by...
Posted January 25, 2011 with 422 views     

Making a Living in the Crowd: Update

The very first prediction I made in my 2011 version of 5 Predictions For The Next 5 Years was: Byte Sized Work and Making a Living in the Crowd. The gist of the prediction: Work will continue to be broken down into smaller and smaller portions...
Posted January 13, 2011 with 313 views     
Logo