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APE: How to Publish a Book
In 2011 the publisher of one of my books, Enchantment, could not fill an order for 500 ebook copies. Because of this experience, I self-published my next book, What the Plus!, and learned first-hand that self-publishing is a complex, confusing...
Raising Money: What Not to Say and What Not to Believe
Here are two sets of top ten lies: one of entrepreneurs and one of investors so that you know what not to say and what not to believe. Top Ten Lies of Entrepreneurs “Our projections are conservative.” “Jupiter says our market will be $50 billion...
What I Learned From Steve Jobs
Many people have explained what one can learn from Steve Jobs. But few, if any, of these people have been inside the tent and experienced first hand what it was like to work with him. I don’t want any lessons to be lost or forgotten, so here is my...
Guy Kawasaki on How to Increase Your Likability in Real Life [Infographic]
Feel free to embed this infographic on your site or blog. Instructions are here. Created by Creditloan. Resisting this deal is futile: Buy Enchantment and get Presentation Zen for free. Click here.
How to Enchant Your Customer
I love to do business with small businesses—in-store, online, for myself, for others, for pleasure, for work—it doesn’t matter to me. I love to find great products and services made by entrepreneurs who are trying to change the world. And I love...
Ten Ways for Growing Businesses to Use LinkedIn
When I first blogged about ten ways to use LinkedIn, the site had 8.5 million total users worldwide. I’m told that now there are over twelve million small-business people on LinkedIn, which is roughly 20 percent of its total user base. Many of...
How I Tweet: Just the FAQs
General Question: How can you follow so many people? Answer: I don’t read the timelines of all the people that I follow. Instead, I only deal with @s, Directs, and tweets that contain “guykawasaki” and “alltop.” I am not reading everything...
"MyAlltop" Opens--Features Custom Alltop Pages
This is the one-year anniversary of Alltop, the “online magazine rack” that aggregates news by topics. We shipped a new version today; the major new feature is customizable pages called “MyAlltop.” MyAlltop enables you to select any of the 31,...
Marketing to Moms? Read the Digital Mom Report
Razorfish and CafeMom issued a “Digital Mom” report that examines the role of digital technology in modern moms. (Do yourself a favor and click on the download PDF icon to read the report. It’s the second to the last icon in the navigation bar.)...
Report on Obama's Use of Social Media
"The Social Pulpit" is a very interesting analysis of how the Barack Obama campaign used social media. The folks at Edelman compiled this report, and there are many lessons that businesses can also apply, so check it out. Link to original...
Tough Talk for Tough Times: What the CEO Should Be Saying Now
Over at the American Express OPEN blog, I posted an article called“Tough Talk for Tough Times: What the CEO Should Be Saying Now.” In it, I discuss what CEOs should be telling employees now in order to (a) not appear clueless and (b)...
Obama Inauguration Coverage
For coverage of the Obama inauguration, check out Obama.alltop. Forty five websites and blogs including the Washington Post, New York Times, and Twitter--all at quick glance and updated continuously. Link to original post
