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20 Social Media Blogs You Should Read in 2012

Social media is now an essential component of doing business. It’s important for marketers to keep up with the ever-changing social media landscape so they can align their strategies and achieve the results they’re looking for. Here’s a list (in...
Posted January 29, 2012 with 445 views     
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What Mattered In 2011 For Social Media [Infographic]

  2011 was a giant year for social media. Pandora, Groupon, and LinkedIn went public, Google+ launched, Twitter reached 100 million active users and was valued at $8 billion, and Facebook rolled out some big changes, including its major...
Posted January 20, 2012 with 166 views     
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The Cost of Marketing on Facebook [Infographic]

  With close to one billion members, Facebook is a very attractive marketing platform. The Facebook Advertising team has done a great job of working with company engineers to build a self-service, easy-to-use product that makes Google AdWords...
Posted December 4, 2011 with 117 views     
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10 Facts about Consumer Behavior on Facebook

  A new study by marketing firm Constant Contact and research company Chadwick Martin Bailey sheds light on how consumers interact with brands on Facebook. According to  10 Quick Facts You Should Know About Consumer Behavior on Facebook...
Posted September 19, 2011 with 193 views     
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25 Google+ Resources, Articles, and Reviews to Help You Get Started

Google+ (or is it “Google Plus”?), the search giant’s big social initiative, has arrived and there’s a lot to learn. Google’s answer to Facebook has been in the works for a year and has been delayed several times due to disagreements about its...
Posted July 17, 2011 with 251 views     
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Facebook Stores Deliver Sames Sales Rates as Web Sites

 According to a new white paper from Webtrends, Facebook stores now have the same sales conversion rates as e-commerce Web sites. “The Effect of Social Networks and the Mobile Web on Website Traffic and the Inevitable Rise of ...
Posted March 21, 2011 with 71 views     
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Content Sharing Trends in 2010 [Infographic]

 The link sharing service AddThis, which announced last month that it’s now tracking the interests of more than 1 billion people across the Web, has created an infographic that breaks down the most popular destinations for content shared...
Posted January 5, 2011 with 543 views     
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Fans, Followers, or Subscribers: Which Are Better For Brands?

 Which one is it? Twitter or Facebook? Facebook or Twitter? These aren’t the only choices in social media platforms, but many brand marketers seem to vacillate between the two. The gold rush that is the social Web is so pervasive that brands...
Posted September 21, 2010 with 534 views     
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12 Reasons to Use Social Media to Grow Your Business

Social media is fast becoming an essential part part the marketing mix for brands. Companies are increasingly using social tools to monitor conversations about their products, competitors, and industry, and engaging with their customers to...
Posted June 1, 2010 with 3,171 views     
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