There are instant websites and there are free sites with templates. For simple blogs or personal sites (which aren’t monetized) yes, they do work. However, if you are running a company, a professional service or selling a specific product, you will need a professional and high quality website which should not only look striking and elegant; it should also be designed tastefully and harmoniously.
You know you have a good web design when the text or copy and the images flow together. You know its bad when you have irregularly sized images which take forever to load and your text is all over the place. The problem arises when website owners try the do-it-yourself approach and update the website by themselves. This shouldn’t be a problem if an efficient content management system has already been set in place; but if there’s none, you might end up with chunks of text, images that take forever to load or lots of open space in between. Hardly appealing, right?
Professional Web Design Phoenix is the Answer
When it comes to designing a company or product website professionally, you can trust experts from Web Design Phoenix to deliver. They can get the job done and meet all your specifications before the appointed deadline. If you’re no expert in terms of websites, their team will be more than happy to give suggestions based on the purpose of your site. If you’re a Real Estate Broker, for example, they will give pointers on how you can strike a balance between graphics, informative content, unique features, a user-friendly interface and effective sales copy.
If, on the other hand, your aim is to increase your web traffic and click throughs, and later on more profit from google adwords, Web Design Phoenix can also configure the design of your site to meet those expectations. Simple additions such as a site map, navigation tools, meta tags and more keywords in the content, will all help your site in terms of “searchability”. Other customizations can also be added such as space for banner exchanges or paid advertisements.
Cost Effective and Income Generating
Professionally created websites are not only cost effective (because you pay once and you can maintain and run the website by yourself much later), it is also income generating. As mentioned above, your site can be configured for Adwords and advertisements – you will be earning without having to sell a product or service on your website. Conversely, for websites that do promote products or services, they find that an appealing website also attracts more customers to call and order or inquire about the products and services being offered.
Take for example, lawyer websites or cosmetic surgeons. A professionally designed website for these professions automatically adds credibility and increases the trust rating of readers or website visitors. If the website has been designed correctly and includes client testimonials and success stories, the chances of that visitor converting to become a client or a customer is very high.
In terms of product websites, the design should highlight the product being offered and information about its manufacturer. A detailed description should be supplied as well as an eye-catching image or sets of graphics. Sales will be faster if there are “buy now” or “order here” buttons supplied.
These are just some examples of how Web Design Phoenix can work to your advantage. You can call or email for a consultation today.