Connecting students to dream jobs through AI-powered networking with ApplyKart App

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In today’s dynamic job market, landing that ideal position can often feel like searching for a needle in a haystack. This challenge is particularly encountered by students and immigrants, who may face additional hurdles in navigating unfamiliar professional landscapes. However, with the advent of innovative technologies like online job-seeking platforms, the journey to finding one’s dream job has been significantly modernized and empowered.

There are lots of job-seeking platforms out there, providing tons of job vacancies in different. Giving people the option to choose the type of jobs, salary range, and location they desire. However, existing platforms leave out the crucial part for employers and employees – connections. On traditional job-seeking platforms, communication between job seekers and employers often remains limited to automated messages or standardized application forms. This lack of personal interaction can make it challenging for both parties to gauge mutual fitness and compatibilities beyond basic qualifications.

The existing gap in the market

While job-seeking platforms may facilitate job applications and resume submissions, they often lack robust networking features that allow job seekers to establish meaningful connections with potential employers. Building rapport and fostering relationships are crucial aspects of the job search process that may be overlooked in these platforms.

Additionally, traditional job applications typically focus on hard skills and qualifications, leaving little room for candidates to highlight their soft skills, personality traits, and showcasing themselves as being a cultural fit. As a result, employers may struggle to assess candidates beyond their technical abilities, leading to potential mismatches between job requirements and candidate attributes.

Offering solutions to the existing problem 

So, to address the current existing market gap, ApplyKart is created, making the process of finding jobs easier and fun. Bharati Babbar, the founder of ApplyKart embraces the power of networking between employers and employees. As a businesswoman who also runs an Edtech business, she believes that a connection is the most crucial thing in finding and getting jobs. As an immigrant who struggled to secure a job 7 years ago because of the lack of connections in a new country and an experience in handling international students who wish to embark on their journey in Australia, Bharati wishes to eliminate the obstacle that her fellow immigrants and international students encounter when trying to settle in a foreign land. She came up with an exciting feature on the app tailored according to the trend, the ‘time reels’ feature where people can post likes on regular social media platforms on a job-seeking platform, as GEN Z understands the power of social media connections with more convenience than their older counterparts.

The app is tailored according to Gen Z and Gen Alpha interests and daily habits. Saying no to the boring interface, welcoming the new revolutionary interface, where highlighting soft skills can be done by posting on the platform – beneficial for those young generations who are big fans of posting on social media, they can do the same things on the ApplyKart app but the main point of this action is to facilitate showcasing their soft skills to potential employers. 

The interface of the app is also tailored accordingly to the liking of younger generations – inspired by some renowned social media platforms. With the AI-power matching system, users can find the desired job based on the listed qualifications and skills. While employers can do the same things when looking for suitable employees. Most importantly, ApplyKart does not charge any fee for employers to post job vacancies within the app, in addition, reaching out to potential employees will not be limited by automated messages or standardized application forms. Communication between potential employees and employers is as easy as chatting on a messaging platform, without having to share personal information, such as phone numbers to avoid privacy invasion. 

Addressing the lack of connection between employees and employers requires a shift toward more human-centric, interactive, and relationship-oriented approaches to the job-search-and-recruitment process. By incorporating features that prioritize communication, networking, and personalization, job-seeking platforms can bridge the gap between candidates and employers, leading to more successful and satisfying employment outcomes for all parties involved.