Having great customer or client relations isn’t something that just happens. For most businesses, there needs to be a real and consistent effort put in place to make your customers a priority and create a reputation where customers and clients know that they’re your top priority.
If this is something that you’re wanting your business to do better at, here are three tips for building better relationships with your customers or clients.
Strive To Exceed Expectations
In order for your relationships with your customers or clients to be based on something real, entrepreneurs need to build grassroots relationships. One great way to do this, according to Dana Hundley, a contributor to The Muse, is to always make sure that you exceed the expectations that you’ve set for yourself and your business in the eyes of your customers and clients.
To best do this, you’ve got to ensure that you’ll not only do what you say you’ll do when interacting with customers or clients, but that you strive to go above and beyond what your customer expects from you or from a business in general. By doing this, you’ll ensure that not only will you develop a great relationship with your customer or client, but that it’s one of the best relationships that customer or client has with any business they interact with.
Always Respond Promptly
Because you can’t have a perfect record when it comes to your business, there are going to be times when your customers or clients reach out to you for help for one reason or another. And although you’re going to be busy, Gauri Sharma, a contributor to Forbes.com, shares that you can ensure that your relationship with your customer or client is built on trust when you respond promptly to their needs.
If your customers or clients know that you’ll respond to them in a timely manner after they’ve reached out to you, be it through your customer service options or through social media, you’ll prove to your customers or clients that you value your relationship with them and are determined to make them a priority.
Use Customer Feedback
Especially in the early years of your business, it can take some time to work through the kinks of your business. To build a more sturdy relationship with your customers or clients, Alyssa Gregory, a contributor to The Balance Small Business, recommends that you ask for customer and client feedback for how you can improve upon things.
Not only should you ask for this feedback, but you should also strive to implement it in an apparent way so your customers or clients know that you’re listening and that you care about their opinion.
If you want to build better relationships with your customers or clients, consider using the tips mentioned above to help you do just that.