4 Pieces of Advice for Startup Entrepreneurs


It’s the dream of a lot of people to start their own business. They want to be an entrepreneur. They want to be their own boss. And with the way technology is today, the barriers to entry are smaller than ever. However, that doesn’t mean that the success rate of start-up businesses has actually improved. So what advice can you follow as a potential entrepreneur to help you get started?

First, you’re always going to want to write a detailed business plan. Beyond that, you need to make sure that you focus on researching your potential competitors. Learn how to use the blue ocean strategy to help out your chances of success. And recognize if you are filling a need or creating one.

Write a Detailed Business Plan

If you are officially trying to take on a new business project, you need to start by writing a detailed business plan. And believe it or not, this process can take many months to do correctly. Businesses have a lot of details that go into them, and more you have concrete numbers to work with, the better you’ll be able to structure your plan to try to determine if your startup is a viable idea.

Focus On Researching Competitors

After you have your business plan done, you need to focus on researching your potential competitors. You can have the best idea in the world, but if you can’t figure out how to make your product better than other people who are doing the same thing, then there is no practical way for you to succeed. You need to make a product different enough that you will have a niche to work with, or you need to have a product that is automatically better than everything else that is similar on the market.

Use the Blue Ocean Strategy

If you learn to use the blue ocean strategy to bring your business into fruition, you’ll be working with an immediate advantage. Because you’ve done enough research to understand what parts of the market are open, then you can gauge your products and services to fit within that pocket, immediately opening up profitable situations.

Are You Filling a Need, or Creating One?

One of the notable things to consider early on in your startup entrepreneurship is whether you plan on filling a need or creating one. If people need pianos benches , then you can start making pianos, and it will work out. However, if you’re creating a musical instrument that no one has ever heard of or played before, but you figure out how to market it correctly, then you are creating a need. There is a very strong distinction between those two types of business plan, so it’s important to know which one you’re focusing on.