Advances in technology have completely changed the way we do business. Amazing new software and applications are constantly being developed that can make us more efficient, productive and effective in our respective industries. Here are some of the must-have apps and software you should consider using in your business:


Starting a business is a costly endeavour. Between renting office space, buying furniture, equipment and supplies and hiring employees, your expenses can very quickly add up. You’ll need to make smart spending choices when you’re first starting out, and that includes hiring only the most essential people at least until you can afford to expand your team. Do you really need to hire an admin assistant who will be tied to the front desk all day? Save money and productivity hours with receptionist software by Greetly.

This reception app can welcome your visitors, receive deliveries and packages, and more, with just a few taps on a tablet. It’s an amazing way to bring automation into your business. You can learn more about this iPad receptionist on


Let’s face it: tedious as it may be, any business you’re in is going to involve paperwork. Printing pages and pages of documents can be costly and time-consuming, not to mention bad for the environment. Then there’s the hassle of having to manually sign those documents, send them to the recipients, and wait for them to come back.

DocuSign eliminates the paper and automates this process, drastically reducing turnaround time and cutting costs. This app lets you to create, upload, send and electronically sign documents in minutes, allowing you to get approvals and complete agreements much more efficiently.


Dropbox offers online storage so you can have access to your files anywhere in the world, even if you’re nowhere near your office. It also makes it easier for you to share your files and collaborate on them with your team. Gone are the days of trying to attach and send large files via email; now all you need to do is upload them into your Dropbox, and they will automatically sync across all your devices in seconds.


Social media has become an essential part of marketing. It is one of the most cost effective ways to market your business and increase your brand’s visibility. A digital platform like HootSuite helps you manage and organize your different social media accounts, including Facebook, Twitter and Instagram.

With HootSuite, you can keep your social presence active round the clock by scheduling posts and content in advance. You can also easily curate content that will help your marketing team stay on brand, as well as measure the impact and effectiveness of your social media campaigns through analytics.


QuickBooks is cloud accounting software that allows you to manage your finances anytime, anywhere using multiple devices. Because it is cloud-based software, it makes it possible for your accountant, bookkeeper and even colleagues to all log in at the same time and work with your data. If that sounds a little risky, you can rest assured that QuickBooks uses advanced, industry-recognized security safeguards to make sure your information is safe. Your data is also automatically backed up so you won’t have to worry about losing information.

New technology is being developed every day, and innovative new apps are being released every year, but not all of them are essential or run perfectly. These five have been tried and tested by industry leaders, and they are proven to increase productivity and significantly reduce costs, which will definitely benefit your business.