How to Stay In-the-Know of the Latest Audio Visual Technology


Across today’s business landscape, technology is forever changing and evolving as our needs and circumstances continue to change. In more recent times, the Covid-19 pandemic has caused many businesses to accelerate their digital transformation and bring forward plans for implementing collaboration and communication tools.

Knowing what tools to choose and how to best implement them can be challenging, especially when you factor in the training of staff and updating of business processes that comes with it. Staying up to date with the latest audio and visual technology and tools is a helpful way to make sure you’re making the right decision for your business. 

With that in mind, Kinly take a look at some of the best ways to stay in-the-know when it comes to choosing audio visual technology for your offices.

Attend an exhibition or trade show

One of the best ways to learn about the latest technology is to emerge yourself in it. There are a number of exhibitions and trade shows that take place every year, and even through the pandemic they have managed to find ways of moving online and still taking place.

Most recently, Integrated Systems Europe held its first digital show with a whole host of content from the leading brands in the industry. Using Cisco to help deliver its content, ISE offered dedicated channels to offer digital learning, demonstrations and interviews.

Wherever you are in the world, there are events, webinars and trade shows occurring that allow you to get an inside look at what the biggest brands are showcasing.

Read the latest expert blogs

The internet is full of resources to help you learn and keep up to date with all happenings in your industry, whether it’s changes in the market or emerging technology that could make a difference. Look out for blogs written by companies or experts in the industry of audio visual technology, as they can be a helpful resource if you’re looking for more information.

Audio visual technology brands often work with partners and resellers who have the capacity to publish guides and advice on choosing the right solution for your business. By paying attention to those who work closely with collaboration and communication tools, you can learn more about the features and benefits of each system.

Keep an eye on the leading brands

Leading brands like Microsoft, Pexip and Cisco are at the top of their game for a reason, producing some of the best solutions on the market. By taking an interest in what they are working on, you can learn more about the upcoming trends in collaboration and communication solutions.

Social media in particular can be a valuable tool in staying up to date with leading brands in the AV industry, as this is likely to be where most of their product or service announcements are made. Look out for newsletters or emails that offer helpful information on products and devices, and you’ll quickly be able to build a picture of what avenue is right for your business.

Book demonstrations

If you do become interested in a particular product or device, you may have the opportunity to book a demonstration and try it out for yourself. Demos are usually available at trade shows, allowing you to watch someone use the device and explain their features, but by booking your own you can experience it for yourself.

A demo can help you get to grips with how a certain product works and whether you think it will meet your needs. It can also help you practice setting up meetings and learn how smoothly it works, before making any sort of commitment to purchase.