As an entrepreneur, it’s crucial that you look for ways and means to market your business. With the number of companies operating and opening continuously, it’s vital that you implement strategies to market your business to your target audience. A robust marketing strategy can become your ticket to long-term success in the business arena.
You can do so many things to promote your business. One of them is by giving a business card to people. Business cards, when made by professionals such as Sherwood Universal, can become an effective marketing tool, especially for small and new business owners. Business cards enable your company to create a positive and lasting impression. They’re also versatile and convenient.
However, before you start printing out and giving business cards to the public, you need to make sure you have a professional and eye-catching design to attract customers to read and find out more about you. It’s better to order a professional business card from an expert and kkp montreal is ready to handle it. Regardless of how tempting it is, you should never make business cards on your own. This is especially true if you’ve never experienced making one in the past.
So, what do you need to consider while designing a card for promoting a business?
There are several business sizes you can order. One of the most popular sizes is 55mm x 85mm. It is often used because the card is handy and easy to keep inside a pocket or wallet. Depending on your preferences, you can choose to produce your business card in the same size, or make it smaller or bigger than the usual. However, if you’re leaning towards the latter, make sure to consider the pros and cons of your decisions. A business cards that’s too small might be challenging to read, while a business card that’s too big might not fit in your customer’s pockets or wallets.
You also need to consult with an expert about the thickness of the card. The thickness determines the durability of the card. Customers can keep a durable card and read it anytime they need your service.
You also need to consider the colors in the business card. Just make sure that the colors represent your brand. You may take the colors from the colors of your business logo, and then incorporate it to your business cards. This is one of the most common decisions business owners make when designing their business cards.
You can also make the design simple along with balanced colors. The main function of the color is to attract people who receive the card so they read the information and keep it.
A business card is a medium to show important things about your business. So, you have to include specific important information such as the business logo, company’s name, contact, address, and tagline. The idea is to make sure that customers know about who you are and what kind of services you can do for them.
When designing your business card, make sure that the information is clear and brief. Business cards are usually short and putting a lot of information will only make the card look cluttered. This can even become the reason why people won’t even accept your business card when you hand it out to them.
Nowadays, you can order a pack of business cards from an online printing service. Because of that, you need to consider the file format so the service can print the business card design maximally. For example, kkp montreal accepts several file formats such as Adobe Acrobat Document or *.PDF, Adobe Illustrator or *.ai, Adobe Photoshop Image or *.psd, *.jpg, and *.jpeg, and Bitmap or *.bmp. Then, find out how to upload the file and make sure that the service accepts it.
There are two common business card designs you can order, which include the 1-sided card and 2-sided card. A 1-sided card means that the design will be printed on one side only. A 2-sided card means that the design will be printed on both sides. Aside from deciding on the side option, you also need to determine the number of cards you want to print per pack. The packages are 100, 250, 500, and 1,000 pieces per package. The type of paper is also important to consider, wherein you can choose to use 14 pt card stock and laminated, 18 pt card stock, and 26 pt card stock. You can print the business card with no bleed or white margin or full bleed.
By considering the elements above, you will have eye-catching, high-quality, and professional business cards. For a simpler and faster printing process, you can use the online printing service offered by kkp montreal.