A business growth, leadership, strategy, and SaaS community

January 27, 2012

Claim Your Competitive Edge: Always Be First

by Small Biz Bee with 8 views

Photo by akial via Flickr

Lot of ways to make your small company competitive and gain a lead over the other guys battling it out for your clients. One of the best techniques is, when you have an innovation or strategy to offer consumers, be sure you arrive first. You’ll... [read more]

January 27, 2012

It’s Not What You Sell - It’s How You Sell It

by Andrew Hunt with 96 views

In a world that has gone global, there has never been such stiff competition. Many companies are finding themselves in a much commoditized market place. Even those companies that may have a differentiated product are finding themselves... [read more]

January 26, 2012

10 Steps to Boost Your Webinar Registration and Attendance

by Katie Reynolds
with 42 views

Have you used webinars lately to nurture your audience? They’re a great tool to engage an audience with your content and your brand – if you can get people to register and attend. It can be difficult to get very busy people to open an email and commit themselves to an hour-long webinar. At... [read more]

Moving Your Web Site Into the 21st Century

January 26, 2012 by Bill Ives with 11 views

Geoff Bock provides a useful look at what firms need to do to make their Web sites relevant to today’s Web users with is article, Beyond the Web page: Broader Web strategy a must for business success. He sees 2011 at the end of Page-oriented Web... [read more]

Getting the 411 on Social ROI

January 25, 2012 by Brent Leary with 23 views

As part of the One on One conversation series I do over at SmallBizTrends.com, I recently talked with Cory Hartlen, a product marketing manager with Radian6. During our discussion Cory mentioned quite a number of things that hit on the topic... [read more]

The Startup Basics: Cap Table

January 25, 2012 by Anthony Richardson with 27 views

I'm always happy to give out advice. However, anyone who knows me personally can tell you that I talk fast and usually don't slow down enough to ensure that the beginner understands some of the key terms I'm using before moving forward. [read more]

Are Your Employees Getting Happy Feet?

January 24, 2012 by Holly Green with 19 views

The employment pendulum seems to be swinging back to the employee side. How do you keep employees from getting “happy feet” when their job options increase? [read more]

5 Ways to Use Other People’s Content in Your Marketing

January 24, 2012 by John Jantsch with 32 views

You need lots of content, you know that, but you also know that content creation is one of the more time intensive marketing activities you have to tackle. While you do need to create your own content as the foundation for your total content and... [read more]

11 Tips for Increasing Your Twitter Followers

January 24, 2012 by Jim Ewel with 418 views

Some people, as well as services like Klout, partially measure your influence by the number of people following you on Twitter. More Twitter followers can also mean more readers of your blog, and more opportunities to spread your message. So how do you increase your number of followers? Here are 11 Tips for increasing your Twitter followers. [read more]

Tips for Lowering Cost of Employee Healthcare

January 20, 2012 by Kelsey Arnold with 18 views

Is your small business struggling with the cost of employee health insurance? How much of your small business health insurance costs can be offset by the small business tax credit? What is the difference between a health reimbursement account and a health savings account? Download this ebook for 5 tips from small business guru Barbara Weltman, top resources, info-graphics and more. [read more]

Small Business Interview with Hostile Bacon

January 20, 2012 by Rajeev Malik with 21 views

I had the opportunity to interview Miss Ren & Pete who operate an up and coming Shopify store named Hostile Bacon this week. [read more]

SocialMediaToday.com Will Honor the SOPA Blackout Today

January 18, 2012 by Robin Carey with 15 views

Our largest community, SocialMediaToday.com, is dark today in support of the protest against SOPA, the Stop Internet Piracy Act that places misguided restrictions on the Internet. [read more]